Ever wondered what creator meetups are like? The other weekend I went to a BBQ hosted by two of my creator friends in NYC. This was an intimate gathering with our good friends who are all established creators in the travel industry. One of our friends even described it as “the Avengers of travel creators” all gathered in one place! 😆 I was able to catch up with creators like… @jerometraveller & @elona (cultured travel creators and the hosts of this BBQ) @karl_shakur (ultra creative travel...
9 months ago • 5 min read
That cat’s out of the bag, Reader! If you follow me on my creator page, @Tinalee, you might have already heard the news. But ICYMI, I have started a second account: @styledbytinalee 🤩 This is a new IG page that is separate from @Tinalee and will be dedicated to fashion only, while my original account will continue to focus on all things travel & creative editing related. By now, I am sure you are wondering why I started a new account if I already also have the @fulltimeinfluencer.co page. The...
9 months ago • 5 min read
If you are not quite ready to hire someone as an influencer, don’t close out of this email! No matter where you are in your influencer journey, Reader, this might be helpful to you. But if you're a seasoned creator who often feels overwhelmed with day-to-day tasks, the idea of hiring help might have crossed your mind. Here’s some of the steps I took right before hiring my first team member! ⬇️ Analyze Your Tasks 📝 The first step I suggest is to make a comprehensive list of all the tasks you...
9 months ago • 4 min read
Ciao! In case you missed it, Reader, I just took my team on a group trip to Italy! We had an eventful 9 full days together and I'm still in my post-vacation blues! 🥲 Who attended my team retreat (left to right): Lucy: My first ever hire who’s been with me for ALMOST FOUR YEARS NOW. She does a lot of social content and graphic design Keri: Who’s been with me over 2 years and does a lot of copywriting, as well as social media management Toni: I’ve known Toni since 2018 and couldn’t imagine...
10 months ago • 2 min read
Hey Reader, If you are pursuing social media, your end goal is most likely to be able to take on content creation as your full-time job. However, before you jump the gun, there are a few things I would encourage you to have in place before you hand in your resignation letter. Let’s talk about them! 3 things to do before your quit your job 👇 1) Set up an emergency fund (or have a reliable back up plan) The one thing about this industry is that income always fluctuates. No matter how big of a...
10 months ago • 2 min read
How are you, Reader? In just a few days, I'll be taking my team on a trip to Italy -- specifically: Milan, Venice & Tuscany! Here's a sneak peek at the mood board I made for this trip: It's truly mind-blowing to think that I now have a small team, especially considering that just a few years ago, I was barely earning any money from social media. 🤯 I started blogging in late 2016 and thought it was merely just a chance to score some free clothes and potentially make a little bit of side...
11 months ago • 2 min read
So you’re afraid to start posting because you don’t have any followers, Reader? But... the catch-22 is: you won’t gain any followers without posting. 😭 It’s a vicious mental cycle that can be extremely difficult to bust out of but let me tell you the secret to finding the confidence you need to start posting. And what better way to prove my point than to take a look at two of the biggest creators on the internet: MrBeast and MKBHD. MrBeast posted his first YouTube video at just 13 years old...
11 months ago • 2 min read
Let’s talk about succeeding as a creator in 2024, Reader. You've probably heard a lot about the importance of consistency and storytelling in social media success already... and sure, those things are important. BUT in the journey of building my following to over 800K+, I've actually found 3 specific things that I believe should be talked about WAY more when it comes to achieving success on social media. As someone passionate about educating and coaching others on content creation, I feel...
11 months ago • 2 min read